Urban Roots Juice, Smoothie, and Avocado Bar Opening at The Hamlet at Saratoga Springs


Media Contact: Brandon Acres Urban Roots Juice (315) 323-5021

brandon@urbanrootsjuice.com

urbanrootsjuice.com

URBAN ROOTS: Juice, Smoothie and Avocado Bar Opening This Fall in Saratoga Springs

Saratoga Springs, NY, September 10, 2018 – A unique brand of grab and go health food is coming to the Spa City. Opening this fall, URBAN ROOTS JUICE + SMOOTHIE + AVOCADO BAR will give the community a valuable resource for cold-pressed juices, smoothies, avocado eats, açai bowls and more – sourced straight from local farms, whenever possible.

Owner Brandon Acres and investor Allen Caruso are on a mission to change the face of juicing and healthy eating: the focus is on eating and drinking high-quality foods, leaving people with more energy, more motivation, more happiness, more passion and more joy. With their company slogan, “Reroot Your Life,” these Saratoga residents are spicing up the health food scene while getting back to their local roots. They’re focused on bringing the community the next level of nutritional consciousness through mouthwatering avocado toasts, detox juice cleanses, smoothies, and fresh, grab-and-go provisions – emphasizing “local farms to urban communities.”

“Our main focus is offering the local community a relaxed and inviting environment where they can come in and pick up freshly-made juices, smoothies and avocado eats, knowing what they order is produced from pure, natural ingredients, sourced from our local farming community,” said Acres. “We want everyone, from all walks of life, to know URBAN ROOTS is for them.”

Added Caruso: “As an entrepreneur, I have wanted to invest in a business like URBAN ROOTS for quite some time. Having called Saratoga Springs home most of my life, I couldn’t imagine a better community to open their arms and welcome this much-needed, healthy eatery. So, when the opportunity arose in this ideal location, I knew it was the perfect investment.”

Both foodies, Acres and Caruso will work behind the scenes in creating innovative and wholesome menu items to entice the palate of all who enter their fun and casual establishment. The new eatery menu will offer organic products when available, but focus will primarily be on working with local farmer friends that are using sustainable practices. The goal of URBAN ROOTS is to connect the community with real food in real time: farm to bottle to you. Both food entrepreneurs feel strongly about supporting the local community and getting produce fresh off the farm – not the truck that traveled two weeks to deliver it.

“The addition of this kind of wholesome, innovative food establishment is just what we need here in Saratoga,” said Kristi Brock, co-owner, Kru Coffee. “I want something healthy, but not a salad every day. They will offer cold-pressed fresh juice right from their state-of-the-art juicer that is on the premises. Their complex smoothies, açai bowls and avocado-inspired menu looks amazing and different from anything we have around here. So excited for opening day!”

On the avocado side, customers will enjoy signature toast creations, including a Mediterranean inspired olive tapenade and pistachio dukkah; poached egg, red pepper with lemon citronette drizzle; burrata with local herbs; kimchi, sesame seed and cilantro; and many more signature eats.

Staying true to their local roots, menu options will include locally-sourced bee pollen; Troy-brewed kombucha (Yesfolk Tonics) and cold-brewed Kru coffee for smoothies. To ensure menu items for everyone, there will also be gluten-free, raw and vegan options.

“I am so excited for URBAN ROOTS,” said Hilary Morrison, owner, Sinclair Saratoga. “Their fresh take on a holistic lifestyle, from food to atmosphere, is going to be such a welcome addition to my everyday routine.”

Located at 46 Marion Ave in Saratoga Springs, this local-focused, healthy eatery will be open seven days a week. The Saratoga Springs flagship location is the first of several planned sites. Those interested in cold- pressed juice, smoothies, avocado eats and other products from URBAN ROOTS, please visit the company website for updates at urbanrootsjuice.com or email info@urbanrootsjuice.com. Follow URBAN ROOTS on social media at @urbanrootsjuice.


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